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Welcome to 'A Local's Korea and Seoul'!
It’s already been a week since the start of 2026, but in Korea, we are preparing for a "second" New Year. On February 17, 2026, we celebrate Seollal (Lunar New Year), one of the most significant holidays in Korea.
Whether it's for a traditional holiday, a housewarming party, or a business meeting, choosing the right gift in Korea can be tricky for newcomers. To help you navigate this, I’ve put together a local’s guide on what to give and how much to spend for every situation.
1. Traditional Holiday Gifts (Seollal & Chuseok)
During Korea's big holidays, families gather from all over the country. The best gifts are those that can be shared and enjoyed by everyone during the festivities.
Fruit Gift Sets: High-quality apples, pears, or persimmons are classic choices. They are perfect for sharing as a dessert after the family feast.
Price: ₩50,000 – ₩100,000 ($38 – $76)
Hanwoo (Premium Korean Beef): If you want to impress, Hanwoo is the "gold standard." It feels much more luxurious than a fruit set and is perfect for a fancy family dinner at home.
Price: ₩80,000 – ₩200,000 ($61 – $153)
Health Supplements: If you are visiting elders or parents, Red Ginseng (Hongsam) or vitamins are highly recommended. Health is a top priority in Korean culture!
Price: ₩50,000 – ₩100,000 ($38 – $76)
2. Housewarming Gifts (Jipdeuri)
Invited to a friend's new home? Don't go empty-handed!
Toilet Paper & Detergent: It might sound strange, but rolls of toilet paper are the most popular housewarming gift. Why? Because the unrolling of the paper symbolizes a wish for "everything to unravel smoothly and successfully" in the new home. Plus, it’s practical!
Price: ₩20,000 – ₩30,000 ($15 – $23)
Wine or Tableware: For a more modern touch, a bottle of wine or a nice set of cups/plates is a great choice for young couples.
Price: ₩10,000 – ₩30,000 ($8 – $23)
3. Business Partners & Colleagues
In a professional setting, practicality is key.
The "Spam" & Cooking Oil Set: Believe it or not, Spam is a luxury item in Korean gift culture! Sets containing canned ham and premium oils (Olive, Canola, or Perilla oil) are the go-to "safe" gifts for coworkers or clients.
Price: ₩30,000 – ₩50,000 ($23 – $38)
Traditional Liquor (Sool): For a more formal business gift, a bottle of Korean traditional alcohol from a specific region shows great respect and taste.
Price: ₩30,000 – ₩50,000 ($23 – $38)
Nut Sets: Almonds and walnuts are widely appreciated as a healthy, light snack that anyone can enjoy at the office.
Price: ₩20,000 – ₩50,000 ($15 – $38)
4. Hospital Visits & Close Friends
Hospital Visits: It’s common to bring a box of small bottled drinks (like vitamin drinks or fruit juices). They are easy to store in the hospital room and share with nurses or other visitors.
Price: ₩10,000 – ₩20,000 ($8 – $15)
For Close Friends (Gifticons): In the digital age, Koreans rarely send physical gifts to close friends for birthdays. Instead, we use "Gifticons"—mobile vouchers sent via KakaoTalk. Popular options include Starbucks coffee, fried chicken sets, or cakes.
Price: ₩10,000 – ₩30,000 ($8 – $23)
π‘ Pro-Tips for Gift Giving in Korea
Consider Practicality: While beautiful packaging is nice, Koreans generally prefer gifts they can actually use or eat.
Mind the Budget: Giving something too expensive can make the recipient feel burdened because they will feel the need to return a gift of equal value.
It’s the Thought That Counts: A small, handwritten note along with your gift often leaves the biggest impression.
Wrap Up
Gift-giving is a beautiful way to express your sincerity and build relationships in Korea. I hope this guide helps you choose the perfect gift for your next special occasion!
Do you have any questions about Korean customs? Let me know in the comments below!
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